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About My Health Protected

Most people come to us after realising they are either overpaying or unsure what their policy actually covers. We help you fix that quickly, clearly, and without pressure.

Our team brings over 20 years of combined industry experience, supporting clients through everything from first-time policies to complex switches involving medical history and underwriting.

98%Client Retention
20+yrExperience
5.0★★★★★ Google
· reviews

Expertly comparing the UK’s leading providers

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Why Choose an Independent Broker?

What we do:

Review your current cover · Compare the whole market · Explain what is actually covered · Help you switch properly (if it makes sense)

Every insurer handles things differently. Some are stronger on mental health, others on outpatient diagnostics, and the way they apply underwriting can mean the difference between a claim being paid or declined. We compare Bupa, AXA Health, Aviva, Vitality, WPA and The Exeter based on how they actually perform, not just what their brochures say.

We regularly help clients reduce premiums while improving cover, simply by structuring policies correctly. We also advise on income protection and life insurance. Whether you are reviewing an existing policy, switching provider or arranging cover for the first time, we give you a clear picture of your options with no obligation to proceed.

Independent health insurance broker helping clients compare private medical insurance options

What Does a Health Insurance Broker Actually Do?

Compare the Market Properly

We look beyond headline price and compare how insurers differ on claims, underwriting, hospital access, mental health cover and long-term value.

Explain What Is and Is Not Covered

We make sure you understand exclusions, underwriting and how your medical history affects your options before you commit.

Support You When It Matters

From switching insurers to helping with claims and renewals, we stay involved so you are not dealing with insurers alone.

One of the most common mistakes is choosing a policy based on price alone. In reality, the biggest differences between insurers are often how claims are handled, how consultants are covered and how underwriting is applied. This is where independent advice makes a meaningful difference.

How Our Broker Process Works

From your first call to ongoing annual reviews — here's how we deliver exceptional service at every step.

Day 1 · Free Consultation

We Listen & Understand

A no-obligation call to understand your needs, medical history, budget, and priorities. No pressure — just expert advice.

Day 1–2 · Market Comparison

We Compare the Whole Market

We analyse policies from Bupa, AXA, Aviva, Vitality, WPA, The Exeter, Freedom, and General & Medical to find the best fit.

Day 2–3 · Personal Recommendation

Tailored Options, Clearly Explained

We present 2–3 shortlisted options in plain English, with a clear breakdown of cover, cost, and trade-offs.

Ongoing · Your Dedicated Adviser

Claims Support & Annual Reviews

We proactively review your policy before every renewal, support you with claims if you have difficulty with your insurer, and adapt your cover as your life changes.

98%
Client Retention
Year after year, clients stay with us because the service never drops
60%+
Word-of-Mouth
Majority of new clients come from personal recommendations
30%+
Average Savings
Savings depend on age, location, cover and underwriting

How Clients Find Us

Trust built through service, not advertising
Word-of-mouth
62%
Google Search
21%
Google Reviews
11%
Referral scheme
6%

Ready to experience the difference?

Join the 98% of clients who stay with us year after year.

Retired couple relaxing by the sea, representing private health insurance support for individuals and families
Individuals, Families and Businesses

Most of our clients are individuals and families looking for the right private medical insurance. We also help businesses design employee benefits packages that support staff wellbeing and retention, from SMEs with five employees to larger teams needing a structured scheme.

Whatever your situation, the process is the same: we listen, compare the market and recommend cover that fits. No sales scripts, no pressure, no cost to you.

0203 859 1822
Meet the Team

Our team are specialists in private health insurance. We combine deep market knowledge with a friendly, human approach to help you find the right cover.

Patrick Baxter, Managing Director and Founder of My Health Protected in London

Patrick Baxter

Managing Director & Founder

Patrick founded My Health Protected over 10 years ago. With six years previously at AXA Health, he brings over 20 years of industry experience. He leads the team's advice process and ensures every client receives clear, independent guidance.

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Louis Nichols, Lead Health Insurance Broker at My Health Protected in London

Louis Nichols

Lead Broker

Louis is known for building lasting client relationships. He helps individuals and families work through the differences between insurers and find cover that fits their situation.

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Sadie Sansford, Business Development Director at My Health Protected in London

Sadie Sansford

Business Development Director

Sadie has been with us for over seven years, building strong relationships with clients and helping them find the right healthcare solutions.

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Riley Walia, Senior Health Insurance Broker at My Health Protected

Riley Walia

Senior Broker

Riley helps clients find the right cover with clear, straightforward advice. With a background in business economics, he is skilled at matching plans to individual needs.

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Sarah, Customer Care at My Health Protected

Sarah

Customer Care

Providing friendly support for appointments, enquiries and day-to-day client assistance.

Rudy, office dog and Chief Barketing Officer at My Health Protected

Rudy

Chief Barketing Officer

Rudy keeps spirits high in the office. Her duties include tail wags, walk breaks, and providing "unsolicited feedback" during video calls. Every plan gets Rudy's "bark of approval."

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Ready for Your Free Review?

If you are unsure whether your current cover is right, we can give you a clear answer in one short call. No obligation, no pressure, no cost.

0203 859 1822
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